OMEGA Seamaster Diver 007 Edition
The highly anticipated 25th James Bond film is set to reach word-wide audiences starting from its premiere in the United Kingdom on September the 30th.
As the anticipation was increasing, a TV Commercial was launched by OMEGA to reveal 007’s timepiece in action and delight the audience building excitement towards the upcoming movie release. This TV Commercial captures a dramatic montage of clips from James Bond’s latest mission and includes thrilling glimpses of returning 007 characters, including Q and Moneypenny, along with the new “double-O” agent, Nomi.
In "No Time To Die", Bond has left active service and is enjoying a tranquil life in Jamaica. His peace is short-lived when his old friend Felix Leiter from the CIA turns up asking for help. The mission to rescue a kidnapped scientist turns out to be far more treacherous than expected, leading Bond onto the trail of a mysterious villain armed with dangerous new technology.
Of course, at the heart of the excitement is the OMEGA Seamaster Diver 300M 007 Edition. After all, the OMEGA Seamaster has been a part of 007’s attire since "Golden Eye" in 1995, when it was selected as the ultimate watch for Commander Bond.
In "No Time To Die" this grade 2 titanium watch serves James Bond with excellent quality and unparalleled style. In the movie Q has given the watch some signature modifications to make it a vital companion to James Bond’s latest adventure.
Access the charm of James Bond in "No Time to Die" with the 007 edition of the Seamaster Diver 300M Co-Axial Master Chronometer by OMEGA.
The real-life timepiece is available to customers with the same inspiration, lightweight design and vintage touches. With a tropical brown aluminium dial and lightweight yet strong titanium mesh bracelet, this timepiece inspires adventures that call for the 007 temperament.
O: Tell us about your role in the design of the new watch. What did you speak to the designers about? And what were the details you focused on?
DC: In SPECTRE, we really went into detail on the watch and its design. This new watch has also really been an amalgamation of many discussions. It’s really down to OMEGA. I had some suggestions, but they went away and ran with it. Raynald really let the design team go and do what they wanted. When they showed it to me, I genuinely said, “you’ve done it.” There was nothing in the end that I needed to add. There’s the style of it, of course, but it’s also close to a military watch, and you have that heritage with OMEGA and the British army watches of the Second World War All of those things that I wanted to connect through, they’ve done it. I’m over the moon with it.
O: Was the weight important? The use of titanium has obviously made it lighter than previous watches.
DC: When OMEGA has shown me titanium watches in the past, I’ve always grabbed them and thought, “wow, that’s fantastic.” It’s like you’re not even wearing a watch, and I think they took that on board and said, “let’s make it.”
O: Did you notice the difference in wearing it during filming?
DC: I didn’t even notice that I was wearing a watch. We’re talking about a difference of grams, but it’s an incredibly comfortable watch to wear I can genuinely say that. I can wear it and not even think about it that much.
O: Was it important to make this watch a Seamaster Diver 300M? That’s the classic “Bond watch”, so was it essential for you that the new James Bond watch was a Diver?
DC: Where Bond starts in No Time To Die, it makes complete sense. He’s sort of retired. He’s in Jamaica. He’s on his boat. So probably, a little more by accident than design, it worked perfectly. Which is great. The fact it’s a diving watch is great, because we hint that he’s diving in the first part of the movie. Plus the strap, which feels vintage in a kind of 70s way, I really like that kind of touch. Like a 60s, 70s divers watch. It feels like that period.
O: You mention vintage. Were the vintage touches important for you? Does that appeal to your own personal taste in watches?
DC: My first OMEGA watch was given to me on my 18th birthday by my Dad. It was a gold dress watch. I wore it so much, one of the arms came off and I lost it. Sadly, it disappeared. But that was my first proper watch, so I’ve always had a love for old OMEGAs. I think the designers were going to do it anyway, but when I started talking to them, I was very much hinting by saying, “look back, look back at what you had.” Then there was the whole thing about sticking a NATO strap on it. I’ve been doing that for years. I’ve been taking my watches and sticking them on NATO straps, just because it’s fun to swap them around. And they grabbed that and said, “yes, let’s do that.” Now, every watch has a NATO strap on it. The only thing is, I’m always nervous about having that strap-changing tool and attacking my watch with it. I’d rather just take it to a watchmaker to get it done.
O: We’ve seen James Bond’s watches constantly evolving in line with his character. As a team, do you and the producers have those discussions early on in the filming, and talk about what you’re going to do and what you want?
DC: We do. But mainly because OMEGA is so open to it and want to be involved. There’s a partnership between OMEGA and Bond which is beneficial for both of us, and I always thought that we should be talking to each other. It shouldn’t just be that you turn up on the first day of shooting and they say, “This is your watch.” I’m just not built that way. I want to know what the watch is early on. I want to know what I’ll be wearing and what it’s going to look like. OMEGA has embraced that. They’ve been excited about that and bringing something new. There’s been five years since the last film, which has given them enough time to develop something and get it together. Also because it’s the 25th Bond and 50 years since the moon landing, it’s all married in quite nicely.
